build with Build Things People Need, And They Will Gather Whether you are starting or re-starting community, over-indexing on value to your audience is your best long-term investment.
Growth Doing Great Things: Members Select on Vision First, Value Second Building early momentum isn't just about bullet points, meetings, or checklists. You don't have to articulate it like an exploded diagram – that comes later.
legacy Legacy Work Starts Day One Real players know that legacy is job one on day one. Legacy is the result of daily decisions, the choices that guide you.
purpose Purpose-Led Growth in Communities: A Framework and Worksheet How do you get everyone else on board and keep the momentum as you grow your community? It's all about tapping into the collective power of purpose.
leadership Communities Need Leadership Community leadership is a learned skill and a style that you need to be comfortable with.
Start The Best Time to Start is Now The beauty of community is that it can be as simple as sending a text or an email to gather people together for a shared purpose.
money Communities Cost Money Let's cut to the chase: launching and running an online community isn't just a passion project—it's a full-on investment. Here's how to ask for money without feeling like you're just another bill in their inbox.
time Time Can Be Your (Community) Friend or Foe Time is the ultimate power-law in the development and sustenance of communities.
minimalist The Paradox of More in Less: Enhancing Community Experience by Subtraction When it comes to building community, less is more. It might seem counterintuitive at first, but simplicity is the key to creating a more engaging, valuable, and connected community.
visibility Find Where You Fit In, Then Stand Out: The Magnetic Pull of Community As a community builder, it's not enough to fit in. You have to stand out. There's a fine line between being familiar enough to be trusted and unique enough to be followed.
connecting Designed to Connect: The Subtle Art of Making Relationships Your Community Superpower You're competing with the tech giants for the attention of your members. You might think you need to pull out all the stops with marketing gimmicks or fancy new features. Don't bother.
scale The Power of Personalization Helps the Best Communities Scale How do the best communities do it? How do they continue to grow and thrive even as their member numbers soar? The secret is a personalized experience that lives at the center of the larger community.
communication Better Inputs, Better Outcomes: Talk to Your Community If you work without tapping into the gold mine that is your community's feedback, you're flying blind. I'm not talking about NPS surveys, I mean discussions of what they need and how you are making it / curating it.
onboarding The Open Door Strategy for Continuous Onboarding Success Imagine a community not as a fixed structure but as a sprawling campus dotted with inviting, unique entry points. Communities intrinsically have a dynamic nature; with a bit of focus you can actually take advantage of this!
onboarding Retention Starts on Day One If you don't know your community onboarding flow, you're setting yourself up for failure.
home Community As Home Base The right vibe empowers members to venture out, explore new territories, and return to your community with new insights and experiences.
actions Handpicking Your Dream Team (Community) Here’s a thought: what if your project was more of a mission. If your goal were to solve a problem, or win a game, you would pick a team. Who needs to be on that team to be successful? These are your A players.
leadership Turning Your Community Members into Thought Leaders Your community is a goldmine of untapped potential. There are folks in your group with incredible insights just waiting for a spotlight. Leverage that for everyone's advantage!
engagement The Campfire Strategy for Re-engaging Community Members Ever launched a great community event only to hear crickets? You’ve built this epic hub where ideas should be flying, but instead, you’re staring at a ghost town.
community Unlocking Community Success: Why Stakeholder Alignment is Key Starting anything without getting everyone on the same page, like walking out of the locker room before making sure your pants are on. A very, very short-lived adventure.
Creativity Creativity is Your Community Growth Engine When you're launching or rebooting a community, or even sparking a micro-community within your space, creativity isn’t just nice to have—it's your ace in the hole.
big fish From Niche to Small Pond: Size Matters to Your Early Success The principle of being a 'big fish in a small pond' is more than just visibility. It's a strategic positioning exercise. Start small to learn fast, with the goal of becoming a force in this small market. Once you are indispensable, you can start to make your move!
Creativity Four Ways to Curate More Creative Work From school to hourly labor to meaningless corporate tasks filling a desperate cycle of grey days with no energy...our lives to this point have been about fitting in and doing what we are told.
community Unlocking Value by Unbundling Platforms -- The Rise of Micro Communities We are witnessing the unbundling of social platforms into powerful micro-communities. Uber unlocked the value of our cars. Airbnb did the same for our homes and apartments. You can do the same for your niche...and there's nothing stopping you.
building Community is Building to Learn Stop sweating the place setting. Make sure the right people know how to find you and join. With the right people, what you are building will get better over time!
