Launch Time & Value Math for New Communities The worst thing you could do in the beginning is put a price on what you are building. Payment is friction between you and the people you serve.
build with Build Things People Need, And They Will Gather Whether you are starting or re-starting community, over-indexing on value to your audience is your best long-term investment.
money Communities Cost Money Let's cut to the chase: launching and running an online community isn't just a passion project—it's a full-on investment. Here's how to ask for money without feeling like you're just another bill in their inbox.
minimalist The Paradox of More in Less: Enhancing Community Experience by Subtraction When it comes to building community, less is more. It might seem counterintuitive at first, but simplicity is the key to creating a more engaging, valuable, and connected community.
scale The Power of Personalization Helps the Best Communities Scale How do the best communities do it? How do they continue to grow and thrive even as their member numbers soar? The secret is a personalized experience that lives at the center of the larger community.
community Unlocking Value by Unbundling Platforms -- The Rise of Micro Communities We are witnessing the unbundling of social platforms into powerful micro-communities. Uber unlocked the value of our cars. Airbnb did the same for our homes and apartments. You can do the same for your niche...and there's nothing stopping you.