Today I am sharing some thoughts on building a community from the ground up.
Think of it like launching a rocket - it takes a lot of effort to break through the initial resistance, but once you do, the momentum will carry you forward.
I've found that the first 30, 60, or even 90 days are crucial for establishing that initial momentum.
It's easy to look at big communities like Weight Watchers and think they just appeared out of nowhere, but they all started with a meeting in somone's living room.
Even in today's online world, that personal touch in the early days can make all the difference.
I've found three things that have really made a difference in building my community.
First, reaching out to new members in a meaningful way.
A simple hello message can turn into a meaningful connection if you take the time to really get to know them. For example, I call all new members of
when they join, within 30 minutes.
Second, making those personal connections.
Doing early member interviews has been really eye-opening for me. It's not just about getting to know their interests or hobbies, but really understanding who they are as a person. This has helped me make meaningful connections between members and really solidify the community.
Finally, use your strengths to add value to the community.
I love brainstorming with new members and sharing my creative ideas with them. It's a gift that I can give to others and it really helps build trust and understanding within the community. This type of experience only happen with these two people, in this space, at this moment. So unscalable, the power is palpable!
When you're building a community from scratch, remember that those unscalable, personal touches can make all the difference.
It's not easy, but it's definitely worth it.
This post was part of my 30-day community series I ran on Twitter/X. Follow me for instant updates. Explore this site to learn more about community. You can work with me to accelerate your community growth.