strategy
The Long Tail of Community
After 20+ years of building communities and watching how people interact within them, I've noticed something that nobody really talks about. I call this phenomenon the long-tail of community.
strategy
membership
Game On: Learning from the Biggest Digital Industry on the Planet
Remember those playground games, board game nights, or impromptu volleyball matches? They're all part of the gaming ecosystem, and they hold valuable lessons for building community.
problem
Reframing Problems with 5 Key Questions
Obsessed with details? Hold up! Diving too deep into individual needs might just eclipse the larger community goals you’re aiming for.
tripod
The Community Tripod: Events, Dialogue, Solutions
Think of your community like your favorite TV show. Why do you keep going back? Because you know when to tune in for the next episode.
Community Building
The Three Phases of Community Growth
Stagnation is a real threat to community, but it's not nearly as catastrophic as over-indexing on the wrong focus of work!
framework
The GetAhead30 Plan to Create a Better Future Self
We all deal with a perpetual cycle of digital tasks. Just like Sisyphus's boulder, emails, notifications, and online responsibilities can feel like they are constantly rolling backwards, down the hill.
positioning
The Hidden Power of Positioning
Most "endless work" is wasted energy. Think stagnation instead of growth. You have to break the cycle, knowing that "more work" isn't the answer.