IRL The New Game is in the Sidechats This week marks the 6-month anniversary of my favorite WhatsApp group. It all started when I met a few strangers for two hours at an event in Boston. Fast forward six months, and now I talk to them more than my local friends.
audience Know Your People: 5 Ways You Can Outcare the Competition The key to building a successful internet business is truly understanding your audience. Whether you're building a community, launching a product, or offering a service, starting with your people gives you a significant competitive edge.
build with Build Things People Need, And They Will Gather Whether you are starting or re-starting community, over-indexing on value to your audience is your best long-term investment.